adidas kicks off its new all-star "adidas is all in" campaign, with a scorching :120 commercial featuring justice, lionel messi, katy perry, B.o.B, jeremy scott, derrick rose, lupe fiasco, and many, many more. it's full-up on tricks, spills & thrills. directed with gravitas by romain gavras.
ps, if anyone can track down the alt :120 version to this one, holler my way, it's equally badass, plus has more women playing sports, which i consider a plus...
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